With Canada being a vast country, it has been difficult to push Canadian businesses into the international market. Recently, however, the Canadian government has invested in technology to help businesses thrive on the internet. In this article, we take a look at just three technologies that have been implemented and are helping Canadian ecommerce become truly global. no text
The Rise of Canada’s Online Retail Potential
Canada is one of the top 10 countries in terms of online retail sales per capita. All signs point to a continued rise in online spending and ecommerce in Canada. With the penetration rate of mobile internet usage now at 65%, Canadian businesses are looking for digital commerce solutions that can keep up with their increasing focus on web-enabled devices. The Canadian market is changing significantly. With the rise of online shopping and ecommerce, Canada’s retail market has experienced a drastic shift in the past decade. The number of online sales in Canada almost doubled from 2010 to 2016. In 2016, more than half of Canadians shopped online for at least one item that year.
How Artificial Intelligence is Changing the eCommerce Industry
With an ever-growing number of Canadians shopping online, ecommerce platforms are expanding to keep up with the demand for convenience. There are many platforms that make it easier for shoppers to buy online and return items if needed – some even offer same-day delivery. But artificial intelligence is gradually changing this industry by making it easier for the user to find what they’re looking for, search across multiple stores, and compare prices in an instant.
How Machine Learning Can Help with Ecommerce Success
Machine learning has been around for a long time, but it only recently has become a popular tool among ecommerce marketers. Machine learning helps with the prediction of customer behavior and how online customers interact with digital content. Predictive analytics use algorithms to make predictions based on historical data, which allows companies to better understand their marketplace before they even start collecting data. no text
Digital Transformation in Canada
Canada continues to transform its economy and become more digital. The digital transformation is being dominated by ecommerce as well as the Internet of Things. Canada is taking a lead in the ecommerce industry because of how they are approaching data and how they are handling digital transformation. Canadian companies are embracing a variety of technologies to help them adapt to this new internet-based economy. Canada is leading digital transformation in the world. In 2005, Canada became the first country to introduce a Digital Age Act. This act brought changes in its internet governance, digital media and telecommunication. The Act also stimulated industries such as e-commerce, big data, and artificial intelligence (AI) in Canada. In 2018, the federal government set up a Council on e-commerce to provide recommendations on the domestic digital economy.
The growth of ecommerce has helped Canada become the most important destination in the world for online shopping. One company leading the way is Shopify, with its easy to use interface and a booming ecosystem that offers merchants everything they need to succeed. The article wraps up with a list of the top eCommerce technologies used by Canadian companies.